From Boston to Atlanta to the Bay Area. Frank's currently the Global Insights Lead for Logitech Gaming - “a team focused on pushing the boundaries of performance and exploring the possibilities of play”.
Frank previously lead client initiatives through research analysis, competitive audits, strategic and creative development. He has worked on projects with Bank of America, Hill Holliday, Reebok, Novell, Amica, Leo Burnett, and Tufts Medical Center.
Prior to joining EverQuote (formerly AdHarmonics), Frank was instrumental in the development and implementation of Protobrand’s patented Meta4 online insight tool. He has studied the science of metaphor as it relates to consumers’ deep-seated thoughts and feelings about brands. Coupled with statistical skills, Frank has helped bridge the methodological gap between qualitative and quantitative research.
Frank has also gained extensive knowledge in marketing, advertising and account management with TAG Heuer, a Swiss luxury watch brand under the Louis Vuitton Moet Hennessey Group. Frank received his MBA with a concentration in Marketing from Northeastern University after graduating Magna Cum Laude with a B.S. Dual Degree in Management Technology and Economics at Renesselaer Polytechnic Institute.
Frank's specialties include marketing communications, branding, economic insights, presentations, computer skills, and the ability to adapt to different companies and industries.